Educational course

Onboarding UX For Crypto Apps

My Role
Course Intructor
Timeline
May - June 2022

Project Brief

NEAR is a simple, scalable, and secure blockchain platform designed to provide the best possible experience for developers and users.

NEAR sponsored a couple of courses at the company I worked at. They wanted one of them to be created for designers to teach them how to create an effective onboarding experience for Web 3.0 mobile apps.

Why Create This Course

Web 3.0 is taking the world by storm and paving the way for a better and decentralized internet. As designers, we have a massive role to play in its mass adoption.

Since most products in Web 3.0 introduce new concepts, we need to design a great onboarding experience that will introduce the users to the ropes while also activating and engaging them.

Research

I used my research highlights for Aqsus, which is a crypto marketplace I designed prior to the course. This gave me a great starting point.

I did more research specifically on onboarding for crypto apps and found no online course or guide specifically dedicated to it. So, I looked into Web 3.0 design principles and considerations in addition to general onboarding principles. Medium articles were the main resource.

After taking notes and making highlights, I ended up with eight design principles for effective onboarding.

Structure & Scripts

After I got the necessary resources and information highlights, it was time to structure the course and the individual lessons.

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Course Structure

The course consisted of four chapters, including one on the fundamentals and another with case studies.

Lesson Structure

I wanted each lesson to contain not only an explanation video but also sections for key learnings and questions to solidify the concepts for the designers even more.

Video Scripts

I wrote the scripts for each lesson on Notion and then invited a few people, including designers, to give feedback. I made some fixes accordingly, and the scripts were all done.

Video Production

This was the most challenging stage, as I had no prior experience in video production. I wanted the video and audio quality to be good, and luckily I had friends who do that for a living. Rahwan and Ayden, if you’re reading this, you guys are the best. Thank you!

Sample Lesson

Check out the video below to see how one of the lessons turned out. It’s about striking the right balance of friction when creating a digital user experience.

Key Takeaways

This was one of my favorite projects. Although I had previously written educational courses that were taken by up to 25k students, I had little prior experience producing one from start to finish.

With that in mind, here are some things I learned from this project:

  • Creating courses and teaching give you a solid and lasting understanding of what you’re teaching.
  • Writing scripts for videos differs from written material in that it should be kept simple and not too wordy.
  • If you're not a natural, talking to the camera takes practice. A lot of it.
  • Don’t hesitate to ask your network and friends for help with new challenges and opportunities.
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